# Case study BluEmi s.r.o.
BluEmi s.r.o. is a small trading company specialising in the trading of measurement equipment in the field of radio communications, measurement of optical properties of radiation sources and materials, and also testing equipment for the automotive industry. It cooperates with domestic companies as well as with foreign partners in Europe, America and Asia. As time went on, the company became increasingly successful and it became very difficult to manage customer interaction effectively. Without a centralized system to completely manage interactions with customers or suppliers, the company had difficulty processing and evaluating information in a quality manner. These are necessary to properly approach the customer and track the complete business opportunity. BluEmi decided to address these issues by implementing a CRM solution.

### Problems to solve
Before implementing Collega, BluEmi faced several challenges:
- The management of customers, suppliers and their contacts was kept in several Excel files stored on a shared drive. These files grew quickly and were very difficult to work with.
- Nowhere was information about business opportunities, customer meetings and requirements kept. This information was traceable either in email or in the salesperson's personal notes. This caused frequent errors in subsequent offers and sometimes the sending of an offer was completely forgotten.
- Making offers and generally the whole process of a business case is a complex thing, especially if you are trading in multiple currencies. BluEmi had a predefined template in MS Office for all documents (quote, order confirmation, delivery note, etc.) and then copied the customer information or items sold into it. Creating a single document could take up to units of hours, which completely reduced the efficiency of the processes.
- The products offered by the contracted suppliers (as well as our own) were spread over various documents across the company, including their purchase and selling prices. This information was handled manually and all calculations (total price, discounts, VAT...) were calculated manually.
- The overall process of the business case required a lot of manual work and increased the time needed to process the task, which did not please the company management.

![case_study_problemy.png](https://datasession.cz/backend/uploads/case_study_problemy_c179bd71b8.png)

### Solution
After evaluating several options, the company chose the Collega system. Once the system was in place, all the problems mentioned above were solved. This solution allowed the company to largely automate the business case process and the problems were eliminated. The key points that led to this are:
- The creation of a central system to manage customer interactions. With Collega CRM, all customer interactions were recorded, making it easier for the team to manage requests and respond in a timely manner.
- Automating the process of opportunities, quotes and business cases led to big savings in time and money. Automatic document generation eliminated time-consuming manual work and allowed the team to focus on business issues.
- The product database and import saved a lot of time, money and reduced the overall error rate.

![pripadova_studie_result.png](https://datasession.cz/backend/uploads/pripadova_studie_vysledek_16203c80aa.png)

### Result
Since the implementation of Collega in early 2022, we can see a great impact on the functioning and efficiency of the entire company. Here are some numbers for 2022:
- The sales team was able to communicate with customers more effectively, which **improved average customer response time by over 50%** and reduced the number of forgotten opportunities to 0.
- Automated document generation combined with effective UX design accelerated the proposal and sales case process by **over 100% on average**.
- Compared to 2021, **sales increased by 22%**.
- Negative customer feedback due to incorrect information or poorly offered items has virtually disappeared.

### Conclusion
While using the system, BluEmi had excellent ideas that would have made their job easier and made our product even better. We are very grateful for such input and have implemented the new functionality in collaboration with them. We are always happy to hear feedback and requests for new functionalities or improvements and we are ready to discuss them personally with each of our customers.

Implementing Collega can help smaller and medium-sized companies like BluEmi to improve customer relationships, streamline sales processes and gain valuable insights into customer behaviour. With the right solution and effective implementation, companies can gain significant benefits from using the system.

### If you are interested in Collega, try it for free [at this link](https://icollega.cz).

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Case study BluEmi s.r.o.

At the beginning of March we had enough of the gloomy weather and sitting behind the computer. So we got together as a group and went for a long weekend on a glacier in Austria. The goal of the trip was accomplished, the energy was replenished and we are back working on our projects in full force. 

Happy skiing! 🎿⛷🍻

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Report from teambuilding 2023

Customer Relationship Management (CRM) is a vital tool for any business that wants to build long-lasting relationships with its customers. By using CRM software, businesses can organize, automate, and synchronize sales, marketing, customer service, and technical support processes to better serve their customers and grow their business.

There are many benefits of using a CRM system, including increased sales productivity, improved customer satisfaction, and better customer retention. With a CRM, businesses can track customer interactions across multiple channels, gain valuable insights into customer behavior and preferences, and provide personalized experiences that build trust and loyalty.

One particular CRM that stands out in the market is Collega. Collega is a comprehensive CRM solution designed specifically for small and medium-sized businesses. With Collega, businesses can manage all aspects of their customer relationships, including sales, marketing, customer service, and support, from a single, centralized platform.

Collega offers a range of features that make it an excellent choice for businesses looking to streamline their CRM processes. These features include lead management, pipeline management, contact management, email marketing, social media integration, and reporting and analytics.

One of the unique advantages of Collega is its intuitive and user-friendly interface. The platform is easy to navigate and requires minimal training, making it a great option for businesses that want to get up and running with their CRM quickly.

Overall, Collega is an excellent choice for businesses that want to improve their customer relationships and grow their business. With its comprehensive feature set, intuitive interface, and affordable pricing, Collega is a top pick for businesses of all sizes.

Customer Relationship Management (CRM) is a vital tool for any business that wants to build long-lasting relationships with its customers. 

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What is CRM?

Requirements analysis is the process of gathering, documenting, and analyzing the requirements for a project or product. It is a crucial step in the software development process, as it helps to ensure that the final product will meet the needs of the end-users and stakeholders. In this blog post, we will discuss the importance of requirements analysis, the different methods used to gather and document requirements, and how to analyze and prioritize them.

The importance of requirements analysis cannot be overstated, as it is the foundation on which the entire project is built. Without a thorough understanding of the requirements, it is impossible to develop a product that meets the needs of the users and stakeholders. Requirements analysis also helps to identify any potential risks or issues that may arise during the development process, and allows teams to plan and budget accordingly.

There are several methods that can be used to gather and document requirements, including interviews, surveys, focus groups, and workshops. Each method has its own advantages and disadvantages, and the best approach will depend on the specific project and stakeholders. For example, interviews are useful for gathering detailed information from individual stakeholders, while workshops are ideal for brainstorming and collaboration.

![brainstorming.jpg](https://datasession.cz/backend/uploads/brainstorming_27a1ce90b8.jpg)

### Interviews
This method involves one-on-one conversations between a project team member and a stakeholder. Interviews are useful for gathering detailed information from individual stakeholders and can be conducted in person or over the phone.

### Surveys
Surveys are a useful tool for gathering requirements from a large group of stakeholders. They can be conducted online or in print and can be used to gather both quantitative and qualitative data.

### Focus Groups
A focus group is a moderated discussion with a small group of stakeholders. This method is useful for gathering requirements from a diverse group of stakeholders and can be used to gather both qualitative and quantitative data.

### Workshops
Workshops are a collaborative method of gathering requirements. They involve a group of stakeholders working together to identify and document requirements. Workshops can be used to gather both functional and non-functional requirements, and they are also useful for brainstorming and problem-solving.

### Prototype
A prototype is an early sample, model or release of a product, which can be used to gather feedback from stakeholders. They can be used to gather feedback on the design, usability and other user-experience related aspects of the product.

### Observation
Observation is a method where a team member observes stakeholders as they use a similar product or a competitors product. This method is useful for identifying pain points and areas for improvement in the product.

It's important to note that, these methods can be used alone or in combination, depending on the specific project and stakeholders. For instance, interviews can be used to gather detailed information from individual stakeholders, while workshops are ideal for brainstorming and collaboration. Surveys can be used to gather requirements from a large group of stakeholders, while prototypes can be used to gather feedback on the design and usability of a product.

![meeting.jpg](https://datasession.cz/backend/uploads/meeting_5f3c5a84c1.jpg)

Once the requirements have been gathered, it is important to analyze and prioritize them. This can be done by identifying which requirements are essential and which are nice-to-have. It's also important to consider the dependencies between different requirements and how they will impact the project. A weighting system can be used to prioritize the requirements, based on factors such as feasibility, importance, and urgency.

In conclusion, requirements analysis is a crucial step in the software development process. It helps to ensure that the final product meets the needs of the users and stakeholders, and allows teams to plan and budget accordingly. By using a combination of methods to gather and document requirements, analyzing and prioritizing them, and considering dependencies and impact on the project, teams can make sure that the final product is aligned with the stakeholders' needs and objectives

Requirement analysis is the process of gathering and documenting the needs, constraints and objectives of a project or system to ensure that it meets the needs of stakeholders.

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Requirement analysis

## Balance 2022
The past year was marked by growth and overcoming new challenges. The biggest news was the move to a new larger office, which allows us to work more efficiently and deliver a better service. We were also able to double the number of projects we worked on and tried out new technologies that make it a pleasure to create digital products that help our clients.

We go into the new year motivated by our successes so far and excited to see what it all brings.

The photo was taken at our Christmas party🍻

## Wishes
On behalf of the DataSession team, we wish you a wonderful Christmas and a successful start to the new year 2023! 🎄

Merry Christmas! 🎁

A reflection on the year 2022 and wishes for Christmas and the upcoming New Year.

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PF 2023 and summary of the past year

More than a third of software developers use multi-platform mobile frameworks like Flutter to develop mobile apps. While it's true that large companies are more likely to use native apps, and so you may be tempted to develop them, if your app doesn't need access to native features, you need to evaluate whether the return on investment is worth it.



## Native apps

![switft and kotlin.png](https://datasession.cz/backend/uploads/switft_a_kotlin_ac3b9e6152.png)

Native mobile apps are still the most common type of app. They are native in the sense that they are developed for a specific platform and are written in languages that the platform accepts. For example, most native iOS apps use Swift, and native Android apps use Kotlin by default. Startups often opt for a native app because they want to target users on one platform first. There are markets where single OS phones are prevalent.


### Benefits of native apps
The benefits of native apps are certainly broad. However, you need to keep in mind the kind of business you are creating the app for. 

- Native apps usually work better.
- Developing native apps gives developers access to the full feature set of a device's operating system.
- Native mobile apps usually have a more sophisticated UX and design because each mobile operating system comes with specific standards and guidelines for the user interface.

### Disadvantages of native apps
One significant disadvantage of native apps is the cost, especially if you are a small startup trying to create an MVP (minimum viable product) to present to investors. 

- Native apps use programming languages that require experienced developers, and if you want to have an app on both platforms, you'll likely need twice as many developers to do it. 
- Simple apps don't necessarily benefit from the complexities and complications that native development brings. 
- You'll definitely be experimenting and making drastic changes to your app early in the life of your product, so any initial investment may just be wasted effort.

Unless you need GPS functionality or deep integration with a native SDK for things like AR/VR functionality, native app development is probably not the best option for you, especially if you're starting from scratch. In fact, there are ways you are able to develop a similar, fully functional app using a multi-platform approach.


## Multiplatform applications

![flutter.png](https://datasession.cz/backend/uploads/flutter_33f46ac7fe.png)

At DataSession, we are passionate about a multi-platform approach to mobile app development for most startups but also larger companies. It's a great, cost-effective solution that behaves very similarly to native apps, delivering a high-quality user experience and secure and stable features. Sharing code across platforms also means you are able to release a viable product faster and cheaper than if you choose to develop a native app.

### Benefits of cross-platform applications
In addition to the cost advantages of developing cross-platform applications, there are several other positives to mention:

- You are able to use a single code base with some platform-specific capabilities, which reduces the time and therefore the cost associated with development.
- UI performance can be as fast as native applications when properly architected.
- If you're in a hurry to release your app before your competitors, cross-platform development is a great option. Then, once you have a working app on the market, you can rework it into a native app.
- There's no need to hire cross-platform teams like there is when creating a native app.
- With multiplatform apps, quality control time is reduced because most bugs only need to be caught (and fixed) once.
- Disadvantages of multiplatform applications

Again, we encourage most aspiring entrepreneurs who want to build an app to seriously consider the benefits of going the multiplatform app route, but we are aware that this type of app development also has a few drawbacks

### Disadvantages of multiplatform apps
- Shared code can affect the user experience in some cases. When building a native app, you follow the features and guidelines of each platform; when developing a cross-platform app, it can be challenging to take full advantage of 
- specific and unique capabilities of each platform.
- App integration can be challenging when it comes to platform-specific notifications and features.


## Which type of app development is best for you?
At DataSession, we have worked with a number of different companies to create their unique applications. In general, the question of native vs. multi-platform apps depends on your business and your goals. When developing an app for an early-stage startup (up to seed stage), we often recommend starting with a multi-platform mobile solution like Flutter.

Moving to a fully native solution usually makes sense either after you've demonstrated enough traction to warrant a significantly larger investment in the app, or when you have unique feature requirements that aren't feasible on a multi-platform framework.

If a mobile app isn't a core part of your business, this advice applies especially to you. Before you embark on developing a native app, we recommend carefully considering how much you want to be a software company, even if you outsource.



## DataSession as a software partner

Want to talk more about app development? Contact [us](https://www.datasession.cz/en/contact). We're in the business of creating apps and solutions for people like you, and we love to talk about development with those who aspire to start a successful company.



More than a third of software developers use cross-platform mobile frameworks like Flutter to develop mobile apps. 

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